Timber Home Living

Timber Home Living

Overview

In 2015, the Timber Home Living team set out to accomplish three major goals before year’s end: create a completely revamped and modernized website; provide our advertising partners with a higher quantity and quality of leads through our Qualified Buyer Program; and increase reader interaction through enhanced social media efforts and regularly-scheduled webinars. The hard work has paid off, with the Timber Home Living brand linking print, digital and social more closely than ever.

In the coming year, we’ll continue these efforts, working toward the evolution of THL into a brand focused not only on the printed page, but on full multimedia audience engagement. Our main goal, though, remains the same as it was years ago: to stay focused on the dream itself, providing our readers with the best information for buying, designing and building a timber or postand-beam home. Featuring gorgeous homes of all sizes, offering practical advice on everything from design and construction to innovative floor plans to stunning decor, while always being upbeat and inspirational, THL has long been the comprehensive go-to resource for timber-home enthusiasts.

In 2018, we’ll continue to share and showcase the tradition of timber framing while looking to the future of the industry, and we look forward to accomplishing that with input and help from you, our valued partners.

Information

The Timber Home Living audience is intelligent, prosperous and discriminating.

The Timber Home Living audience is highly educated, prosperous, and interested in comfortable, energy-efficient living. They appreciate fine things: great food, good quality, authentic craftsmanship, and memorable experiences. They are ready to buy. These affluent consumers do their homework before making a purchase, but once they decide, they move quickly.

Female Audience Male Audience Average Income College Education
Female
Audience:

47%
Male
Audience:

53%
Average
Income:

$127K
College
Education:

85%

Click Here to Meet the Timber Home Living Audience

The Timber Home Living audience is highly educated, prosperous, and interested in comfortable, energy-efficient living. They appreciate fine things: great food, good quality, authentic craftsmanship, and memorable experiences. They are ready to buy. These affluent consumers do their homework before making a purchase.

Display Advertising

Highlight your company and products with a prominent display ad.

Product Spotlight

A unique advertising section highlighting specific product categories (flooring, windows, doors, etc.). Each 1/8 page, 4-color ad is free to qualified advertisers with a display ad, or available for purchase. If your product fits into the theme of the issue, you will also receive an editorial mention in that issue, as well as a place in our social media campaign for that month.

Focus On Floor Plans

One of the most popular sections of Timber Home Living, floor plans allow readers to visualize their dream home. More than 60% of our readers cite Focus on Floor Plans as the most frequently read section of the magazine.

Builder/Dealer Marketplace

The Builder/Dealer Marketplace provides all the essential information on builders and dealers in a handy state-by-state format.

Suppliers’ Marketplace

The Suppliers’ Marketplace presents all the merchandise and supplies to furnish and maintain a new timber home. It’s an effective, efficient way to advertise your products and ser-vices to this active-buying audience.

Timber Home Living Calendar

A once-a-year opportunity, the Timber Home Living Calendar offers a unique photo presentation of your favorite home. Available in the November/December issue.

Digital Edition

Timber Home Living now offers a complete digital edition, reaching a new online and e-reader audience. Make your company stand out with an upgraded ad.

The nation’s only magazine dedicated solely to timber-frame homes and the people who are passionate about them. It showcases the beauty and efficiency of these highly energy-efficient and handsome homes to an eager, custom-home buying audience with inspiring photography and authoritative editorial.

Click Here for a PDF of the Editorial Calendar


March/April

Design Your Dream Home—Special Floor Plans Issue

A reader favorite, this special issue will focus on the home-design process, offering ideas and expert tips for every home style.

Special Editorial Features:

  • Designing your timber home n Cost-saving solutions
  • Building in snow country
  • Stair systems

SPECIAL ADVERTISING SECTIONS: Product Guide: FLOORING

SALES CLOSE: 11/10/17
MATERIALS DUE: 11/24/17
ON SALE DATE: 01/30/18


May/June

Think Big, Build Small

This popular issue will feature houses under 2,500 square feet, showcasing smart storage ideas, space-saving solutions and design details to add instant charm.

Special Editorial Features:

  • Small home design ideas
  • Guest spaces (suites, bunk rooms, bathrooms)
  • Green building/efficiency
  • Built-in details/furniture

SPECIAL ADVERTISING SECTIONS:
Product Guide: BATHROOM FINISHES/PRODUCTS
Special Architecture Section

SALES CLOSE: 1/12/18

MATERIALS DUE: 1/19/18

ON SALE DATE: 4/3/18


July/August

The New Rustic Home

A growing trend in the custom-home market, rustic homes typically come together using a mix of natural materials to create a one-of-a-kind (and one-with- nature) feel. In this issue, we’ll focus on this growing trend.

Special Editorial Features:

  • Hybrid designs; mixed/reclaimed materials
  • Outdoor timber structures (covered porches, timber pergolas, sheds)
  • History of timber framing n Landscaping

SPECIAL ADVERTISING SECTIONS: Product Guide: MATERIAL OPTIONS Hybrid Home Plans

SALES CLOSE: 1/19/18

MATERIALS DUE: 1/26/18

ON SALE DATE: 4/3/18


September/October

Special Barn Issue

Barn-style is having a moment, and this issue will maximize on the popularity of these true American structures. From backyard party barns to farmhouse-inspired abodes, we’ll share everything you need to know about bringing barn style home.

Special Editorial Features:

  • Timber-frame barns (barn homes, barn garages, party barns)
  • Lighting a timber frame n Fall maintenance

SPECIAL ADVERTISING SECTIONS:
Product Guide: KITCHEN FINISHES/ PRODUCTS
Showcase of Barn Companies

SALES CLOSE: 5/4/18
MATERIALS DUE: 5/12/18
ON SALE DATE: 7/31/18


November/December

Ultimate Dream Homes

Everyone loves a little eye candy — and we’ll provide plenty. Created to inspire, this special holiday issue will feature
a gallery of ultimate dream retreats including a focus on the most popular entertaining spots in the home.

Special Editorial Features:

  • Advantages of timber framing
  • Basements and recreational spaces n Kitchen/great room design
  • Gallery of holiday homes

SPECIAL ADVERTISING SECTIONS: Product Guide: FIREPLACE PRODUCTS

SALES CLOSE: 6/29/18
MATERIALS DUE: 7/13/18
ON SALE DATE: 10/2/18


2019 Annual Buyer’s Guide

Our biggest issue and best seller of the year, the annual all-encompassing buyer’s guide comes packed with everything readers to know about designing, building and finishing their dream timber home.

SPECIAL ADVERTISING SECTIONS: Product Guide: ALL HOME FINISHES Special Architecture Section

SALES CLOSE: 9/14/18
MATERIALS DUE: 9/21/18
ON SALE DATE: 11/27/18

SPECIAL ISSUES

Readers’ Choice: Best Timber Homes of the Year

This special issue will include the top timber homes in several categories, as voted on by our website visitors and our social-media community, including more than 60,000 Facebook followers. Timber companies, builders and designers will be invited to submit entries, which may include previously published homes. Plus, we’ll be expanding the issue to include new and noteworthy categories. The newsstand-only publication will present winning and honorable mention homes.

SALES CLOSE: 2/9/18
MATERIALS DUE: 2/23/18
ON SALE DATE: 5/1/18

Cozy Cabins & Cottages

These days, bigger isn’t always better. The small house movement is quickly making its territorial mark on the housing industry and doing so with far less square footage. Created to showcase this growing trend of keeping things tiny, our Cozy Cabins & Cottages issue will feature a collection of spectacular small homes, cultivated from the pages of our magazines. Space-saving solutions, storage ideas and design tips for all homes on the small-home spectrum will be included in this special issue.

SALES CLOSE: 6/8/18
MATERIALS DUE: 6/15/18
ON SALE DATE: 9/4/18

The Log and Timber Home Planner

This mini-buyer’s guide provides an overview of the essential information people need to purchase their log or timber dream home. We walk readers through the budgeting, designing, planning and building process so they can make decisions with confidence. This special issue is distributed free to every Log & Timber Home Show attendee and is sold on newsstands.

SALES CLOSE: 9/21/18
MATERIALS DUE: 9/28/18
ON SALE DATE: 11/20/18


DIGITAL EDITIONS AVAILABLE

Timber Home Living Editorial Sara Brown

Since it’s inception, Timber Home Living has been the #1 resource for timber-home enthusiasts, providing inspiration and information to help readers build the homes of their dreams. Last year, Timber Home Living took that dedication a step further by increasing interaction through enhanced social media efforts, regularly scheduled webinars, and our new Readers’ Choice campaign. In 2016, we will continue the evolution of THL into a brand focused not only on the printed page, but on full multimedia audience engagement. By elevating our digital and social programs, and by reinventing floor plans and home tours, we will link print/digital/social more closely than ever. Along with expanded product coverage and other print upgrades, this strategy will provide 24·7·365 opportunities for new types of partnerships with advertisers who are evolving their own strategies.

sara's Signature

Sincerely,
Sara Brown
Editorial Timber Home Living

Timber Home Living Special Issues

Cover of Timber Home Living Annual Buyer's Guide

Annual Buyer’s Guide

The Annual Buyer’s Guide audience is highly educated, prosperous, and interested in comfortable, energy-efficient living.

Cover of Custom Wood Homes Style Guide

Custom Wood Homes Style Guide

The Custom Wood Homes Style Guide audience is highly educated, prosperous, and interested in comfortable, energy-efficient living.