Log Home Living

Log Home Living

Overview

Buying a log home is a journey. For more than three decades, Log Home Living magazine has been the source readers trust to inspire and inform them from the moment they take those first tentative design steps through the point where they are sprinting toward the ownership finish line. Our goal has been and continues to be to fuel our audience’s passion for this unique lifestyle, helping them to navigate this winding path from enthusiast to owner. A blend of meticulous research, stimulating photography, creative floor plan coaching and sound construction advice have made Log Home Living their trusted partner.

We continue to expand the industry’s most recognized brand beyond our paper-and-ink roots, bringing both readers and advertisers more options in digital media, social media, and direct lead-generation platforms such as the Qualified Buyer Program and The Log and Timber Home Shows. These, combined with our traditional print medium provide expansive and interactive opportunities to reach more people, more often, and more directly.

Information

The Log Home Living Audience is discerning, enthusiastic and aspirational.

The Log Home Living audience is dedicated and thorough when it comes to planning, designing, building, and outfitting their dream home. They have made Log Home Living the most-respected log home magazine and use it as the definitive reference tool. Even if they never lift a hammer themselves, they are engaged in every aspect of their home-building project. Most plan this to be their ultimate home and one that will last for generations.

Audience Statistics

Female Audience Male Audience Average Income College Education
Female
Audience:

47%
Male
Audience:

53%
Average
Income:

$119K
College
Education:

80%

Click Here to Meet the Log Home Living Audience

The Log Home Living audience is dedicated and thorough when it comes to planning, designing, building, and outfitting their dream home. They have made Log Home Living the most-respected log home magazine and use it as the definitive reference tool. Even if they never lift a hammer themselves, they are engaged in every aspect of their home-building project. Most plan this to be their ultimate home and one that will last for generations.

Display Advertising

Tap into Log Home Living’s affluent readership with print ads and electronic ads in our digital editions.

Focus On Floor Plans

The best place to showcase your most popular and successful home designs, this floor plan section is always a reader favorite.

Handcrafters’ Gallery

Provides log home handcrafters the opportunity to feature their spectacular homes in a full-page or half-page format.

Regional Advertising—A Log Home Living Exclusive

Four regional advertising sections (Northeast, Midwest, South and West) are offered in eight issues of Log Home Living. Regional ads allow you to target your ad campaign to your specific market area.

Builder/Dealer Marketplace

These classified ads are a state-by-state directory of log home builders, dealers, and producers allowing customers to identify businesses located near their home or building site.

Suppliers’ Marketplace

Log Home Living’s Suppliers’ Marketplace provides excellent exposure to suppliers of any product and service suitable for log home owners and enthusiasts. This classified advertising section is an invaluable resource for unique, hard-to find, or must-have items, and an effective and economical way to introduce your company to our enthusiastic audience.

Advertising Galleries

Each Gallery offers Log Home Living’s advertisers a special advertising section devoted exclusively to a specific product category or product types. Advertising galleries presented include Furniture & Decor Gallery, Outdoor Living Gallery and Real Estate Gallery.

Digital Edition

Log Home Living now offers a complete digital edition, reaching a new online and e-reader audience. Make your company stand out with an upgraded ad.

Log Home Living has entered its fourth decade as the leading log home resource. Over the years, the brand has evolved with its readers, delivering content to meet their changing needs and interests. And we continue to reinvent the the way we serve our audience, engaging them the way they want to receive inspiration and information whether it’s in print, online or through social media. In fact, LHL’s Facebook audience is approaching 400,000 followers with reach averaging 10,000 individuals per post — a statistic that far surpasses any other brand in the log and timber world. The months ahead will bring even more exciting digitally fueled features, such as custom videos and webinars, into the fold. Our investment in a “smart CMS” continues to pay off as it suggests content to users based on their interests and search history and keeps them engaged in our site. Our advertising partners benefit from this system as well, as it enables us to deliver a higher quantity and quality of leads as part of our Qualified Buyer Program.

Our continual evolution is one reason Log Home Living has maintained its status and its relevance when other resources have come and gone. But through the changes, one thing has remained the same — Log Home Living, in all its forms, is the starting line where dreams become reality.

Click Here for a PDF of the Editorial Calendar


March

Ages and Stages

It’s no secret that, for most, becoming a homeowner is one of the biggest emotional and financial decisions in a person’s life. But for those who choose a log home, this is often a “forever” decision. A dream fulfilled. You want to get it right. But what’s “right” right now may not work in the future. It’s vital that a home can adapt with its family’s life phases, and this issue will focus on designing a log home that will last a lifetime, and maybe even leave a legacy.

Other Coverage

  • Our 35th Anniversary Retrospective Home of the Month
  • The Log Home Journey
  • Floor plans for every phase of life
  • Lighting techniques and fixtures
  • Aging in place/universal design
  • Single-level (ranch) home design

Sales close: 10/27/17
Materials due: 11/10/17
On sale date: 1/16/18


April

Log Cabin Bliss

Going small is the big thing these days, and nothing does “diminutive” justice like a log cabin does. This issue shows readers how to downsize without sacrificing livability, comfort or quality. In a small space, floor plan creativity reigns supreme, and here, we will provide creative solutions to get the most functionality (even multi-functionality) out of reduced square footage.

Editorial Franchise Opportunity: The Log Home Road Trip: Pennsylvania

Other Coverage

  • Our 35th Anniversary Retrospective Home of the Month
  • The Log Home Journey
  • Stains & Sealants: Getting your cabin

    ready for the season

  • Maximizing storage
  • Creating exterior cabin charm

Sales close: 12/15/17
Materials due: 12/22/17
On sale date: 2/27/18


May

Vacation Every Day

Log homes are no ordinary places to live. They evoke an atmosphere that makes you feel like you’re on vacation every day. In this issue, we’ll show readers how to take
that relaxing feeling even further through innovative design and those extra touches that make you sit down, look around and say, “ahhhhh…”

Other Coverage

• Our 35th Anniversary Retrospective Home of the Month

• The Log Home Journey • Log home insurance
• Cool outdoor kitchens • At-home spas

• Designing a home made for entertaining

Sales close:1/19/18
Materials due: 1/26/18
On sale date: 4/3/18


June/July

Dream Home Design

Every log home starts with a vision, and this issue is tailored to fueling those creative juices. In addition to jaw-dropping log houses, we’ll point out the key elements to create comfort and a sense of luxury (even if your dreams are big, but your budget isn’t.)

Advertorial Opportunity: Dream Home Showcase

Other Coverage

  • Our 35th Anniversary Retrospective Home of the Month
  • The Log Home Journey
  • Personalizing floor plans (special spaces,

    hobby rooms, etc.)

  • Luxurious kitchens and baths
  • Elements for a backyard oasis

Sales close: 2/23/18
Materials due: 3/2/18
On sale date: 5/8/18


August

Log Homes for Smart People

Forget the idea that we need a book for “dummies.” Log home enthusiasts are smart, educated people looking for ways to make their homes perform efficiently while doing it beautifully. This month’s Log Home Living addresses that desire. Readers will learn design and construction strategies that improve energy and make short work of general upkeep.

Editorial Franchise Opportunity: The Log Home Road Trip: Wisconsin

Other Coverage

• Our 35th Anniversary Retrospective Home of the Month

• The Log Home Journey

• Tactics to save energy, save money (including alternative energy)

• Kitchen efficiency

• Smart-home technology

• Water-conservation gardening

Sales close: 4/13/18
Materials due: 4/20/18
On sale date: 6/26/18


September

Log Home Overhauls

What are the secrets to successful log home renovations and additions? This issue will show readers how they can revive and restore older, tired log homes — even expand them so they can grow with a family’s changing needs. Designers, builders and restorers will weigh in on logistics of a log home do-over.

Other Coverage

• Our 35th Anniversary Retrospective Home of the Month

• The Log Home Journey

• Inspiring before/after log home galleries • Renovation design-build tips

• No-maintenance landscapes

• Easy log home upkeep

Sales close: 5/11/18
Materials due: 5/18/18
On sale date: 7/31/18


October

The Annual Buyer’s Guide

Long-time readers and advertisers will notice immediately: The ABG will have a brand new approach. Our flagship issue will continue to educate and inspire log home buyers, owners and enthusiasts the way it has for the past 35 years, but in way that reflects the how the discerning shopper is approaching the experience today. Tried-and-true components, such as the producer directories and builder/dealer listings will remain, while new elements, including post-construction design and decor will give a fresh face to this longstanding favorite.

Other Coverage

  • A look at the evolution of log homes over three decades
  • Tips for choosing log home producers and builders
  • Planning, buying and building advice
  • Choosing stains and sealants
  • Log systems, profiles and corner options
  • Money matters

Sales close: 6/15/18
Materials due: 6/22/18
On sale date: 9/4/18


November/December

Material Differences

Buying and building a log home is about much more than just timbers themselves.
A variety of materials are required to take a building from a mere structure to a comfortable, enjoyable home. Stone, glass, metal, drywall/SIPs and other components aside from the logs, are essential, and this issue will examine the attributes of them all, right alongside those irresistible log walls.

Editorial Franchise Opportunity: The Log Home Road Trip: Colorado

Advertorial Opportunity: The Log & Timber Homes Council Call Book (for LTHC members only)

Other Coverage

• Our 35th Anniversary Retrospective Home of the Month

• The Log Home Journey

• Hearths and HVAC options

• Windows, doors, cabinetry hardware, fixtures, tile, stone, granite & more

• Structural Insulated Panel advantages

Sales close: 8/10/18
Materials due: 8/17/18
On sale date: 10/23/18


January/February 2018

Regions and Seasons

Research has shown that a log home’s setting is just as important as the house itself. Whether a homebuyer chooses a planned community along a lake or a secluded mountaintop locale, these choices affect the kind of log home that works best for their location. This issue will reinforce the singular way a log home can harmonize with its site and help readers capitalize on their property’s attributes as well as address potential pitfalls.

Advertorial Opportunity: Dream Home Showcase

Other Coverage

• The Log Home Journey

• Galleries of gorgeous home sites

• Smart design strategies for specific types of land

• Log home communities

• Establishing utilities and services

Sales close: 10/5/18
Materials due: 10/12/18
On sale date: 12/11/18


DIGITAL EDITIONS AVAILABLE

donna-winter2008They say homeownership is “The American Dream.” But this dream is not unique to those living in the United States; it’s an aspiration without borders. No matter what country they reside in, people who are drawn to log homes are in a class unto themselves. Log Home Living celebrates and nurtures their unique dream by providing information and inspiration to an international audience.

Research shows the magazine’s typical readers are couples with above-average educations and income levels having advanced professional careers. Most own or have owned homes; many already own land. They are passionate about the rustic lifestyle and acknowledge that owning a log house is a very specific and distinctive choice.

Advertising with Log Home Living delivers your message to a targeted, responsive audience actively seeking credible multimedia resources to help them buy, build, maintain and live in their own log homes. They’re looking for you.

DonnaPeak_signatureSincerely,

Donna Peak
Editor, Log Home Living

Log Home Living Special Issues

Cover of Annual Buyer's Guide

Annual Buyer’s Guide

Because the Annual Buyer’s Guide is a complete start-to-finish recipe for building a log dream home, it attracts folks who are ready to buy.

Cover of Best Homes of the Year

Best Homes of the Year

Best Homes of the Year shares the high-end Log Home Living audience. For many readers, this will be their first introduction to a log home, making it the hands-down choice for manufacturers.